As an Email Marketing Executive, your role will encompass…
A full experience that combines creative and business elements. Planning and creating beautiful email marketing campaigns and flows that work to compete with and complement other channels for our share of the business revenue.
Creating (designing, copywriting and scheduling) amazing email marketing campaigns for a range of clients in varying industries (fashion, medical, food, fitness, beauty, jewellery, toys & more)
Building out email flows to ensure a robust customer journey for our client’s businesses. (abandoned cart flow, welcome flow, customer winback flow etc)
Using the learnings of past results to influence the next campaigns.
Liaising with the clients themselves to build out a structure and plan for the month of emails to work towards achieving their business goals.
Produce image assets and create templates for clients
Writing copy to support your marketing activities
Track and report on marketing campaigns using analytics tools
Creating segments of the client’s database/CRM to understand the different types of people within the database and how we can speak to them through email in a way to get them to convert.
This role does not involve HTML email builds
WE WANT YOU TO HAVE
A great attitude towards learning and developing your skills for the role.
An eye for design, taking inspiration from the competition and spinning them for use for your clients.
Creative ideas to put forwards to the team and your clients.
Some experience/knowledge of email marketing (platforms such as Klaviyo)
WE WANT TO SEE
An enjoyment for the role and being proud of the work that you create for clients.
Have ownership and accountability of your own work
An interest in learning more and sharing this with the team.
An openness to feedback and discussion of ideas.
Enthusiastic attitude with a passion for creating and business.
Drive and determination to take the department to the next level of growth alongside the Head of Digital Engagement.
Ability to work independently and towards your own objectives
Action-oriented, self-motivated, can work on their own initiative
We’d love to meet you! Send over your resume and sample works to email@example.com
JOIN THE TEAM
Interested in a digital career with XDNA?
Shoot us an email at firstname.lastname@example.org or fill out the online form below!