• Contribute to developing the link-building strategy to improve SEO and search engine ranking.

• Identify and acquire backlink opportunities to increase website traffic.

• Collaborate with other SEO and marketing team members to ensure the consistency of our online marketing efforts.

• Interact with outside vendors to build backlinks to our website and implement our link-building strategy.

• Contribute to the successful implementation of SEO and digital marketing campaigns by managing third-party service providers.

• Conduct online research, interpret, and use the obtained data and results.

• Find new link opportunities by using the latest search techniques and conducting a competitor backlink analysis.

• Contact bloggers to interest them in our brand and provide reliable backlinks.

• Build and maintain healthy links by keeping track of a backlink profile.

• Performing keyword research and identifying the best keywords for SEO-optimized content projects.

• Consistent monitoring and assurance of the client’s website’s healthy backlink profile.

• Conducting a content audit to identify linkable potentials.

• Perform and track outreach through social, email, and telephone.

• Monitor and report on link-building efficiency and results.

• Research and test new digital PR and link-building tactics.

• Regularly research relevant link-building opportunities to increase project exposure on the web.

• Outreach to and collaborate with influencers, journalists, website owners/admins, and bloggers.

• Report to Marketing Service Manager with successes, progress, and opportunities.

• Manage guest-post tasks for content writers.

• Research potential websites and people for outreach.

• Use web-based tools to submit multiple business listings (citations).

• Monitor the status of submitted citations.

• Bachelor’s degree in Marketing, Communications, Advertising, Business, or Journalism is preferred.

• 1+ years of experience in SEO, Digital Marketing, Communications, Sales, or related field.

• Proven experience planning and implementing backlink campaigns.

• Working knowledge of Google Analytics and backlink tools, such as SEMrush, Ahrefs, Monitor Backlinks, and BuzzStream.

• Strong analytical, communication, and problem-solving skills.

We’d love to meet you! Send over your resume and sample works to connect@xdnainteractive.com