Link Builder/SEO Specialist

Full-time Posted 2 month(s) ago

Job Description

Contribute to increasing clients’ ranking by getting high-quality backlinks from authority websites by outreaching and promoting their brand. An ideal person for this role is tech-savvy and possesses excellent communication and interpersonal skills.

You will be in charge of contacting bloggers, influencers, and website owners to create and maintain business partnerships. In turn, these relationships will positively impact organic ranking and drive profits for our company.

Duties And Responsibilities

  • Contribute to developing the link-building strategy to improve SEO and search engine ranking.

  • Identify and acquire backlink opportunities to increase website traffic.

  • Collaborate with other SEO and marketing team members to ensure the consistency of our online marketing efforts.

  • Interact with outside vendors to build backlinks to our website and implement our link-building strategy.

  • Contribute to the successful implementation of SEO and digital marketing campaigns by managing third-party service providers.

  • Conduct online research, interpret, and use the obtained data and results.

  • Find new link opportunities by using the latest search techniques and conducting a competitor backlink analysis.

  • Contact bloggers to interest them in our brand and provide reliable backlinks.

  • Build and maintain healthy links by keeping track of a backlink profile.

  • Performing keyword research and identifying the best keywords for SEO-optimized content projects.

  • Consistent monitoring and assurance of the client’s website’s healthy backlink profile.

  • Conducting a content audit to identify linkable potentials.

  • Perform and track outreach through social, email, and telephone.

  • Monitor and report on link-building efficiency and results.

  • Research and test new digital PR and link-building tactics.

  • Regularly research relevant link-building opportunities to increase project exposure on the web.

  • Outreach to and collaborate with influencers, journalists, website owners/admins, and bloggers.

  • Report to Marketing Service Manager with successes, progress, and opportunities.

  • Manage guest-post tasks for content writers.

  • Research potential websites and people for outreach.

  • Use web-based tools to submit multiple business listings (citations).

  • Monitor the status of submitted citations.

Minimum Qualifications

  • Bachelor’s degree in Marketing, Communications, Advertising, Business, or Journalism is preferred.

  • 1+ years of experience in SEO, Digital Marketing, Communications, Sales, or related field.

  • Proven experience planning and implementing backlink campaigns.

  • Working knowledge of Google Analytics and backlink tools, such as SEMrush, Ahrefs, Monitor Backlinks, and BuzzStream.

  • Strong analytical, communication, and problem-solving skills.


We’d love to meet you! Send over your resume and sample works to

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