Sr. PPC Specialist (C3)
Full-time • Posted 22 day(s) ago
Job Description
We’re searching for a skilled Senior PPC Specialist to join our award-winning digital agency. Reporting directly to our Paid Media Lead, this is the perfect opportunity for an experienced Paid Media expert to make their mark in one of our fastest-growing departments.
You’ll be a problem-solver and analytical thinker with a track record of going above and beyond to make our clients more searchable and successful. As a Senior PPC Specialist, your role will encompass a full approach to the PPC campaign
strategies for your assigned clients.
Duties And Responsibilities
- Support the Paid Media Team (And Account managers) to provide clients with Paid Media strategies and recommendations.
- Assist with process improvement and upskilling the team in the best-in-class Paid Media techniques.
- Implementing PPC campaigns and driving results for clients.
- Focus on increasing return on investment (ROI) for each client.
- Manage all aspects of Paid Ads (Google / Bing / Microsoft / Amazon) campaigns. Set up, optimize, and monitor campaigns.
- Present media plans for new and existing clients.
- Manage and advise on budgets to best suit each client’s goals and business objectives.
- Monitor data and analyze the performance of the campaigns in a monthly or weekly report.
- Make sure all data is being tracked correctly on GA, GADs, and the client’s website.
- Execute keyword research regularly.
- Create effective content for the campaigns.
- Coordinate with creatives, account managers, and marketing managers for any concerns or changes in the campaign.
- Stay up to date with industry trends and implement new strategies to the campaigns to maximize ROI.
- Work closely with clients and the client services team to deliver outstanding digital campaigns.
- Work across other departments to identify cross-channel strategies.
Minimum Qualifications
We want you to have:
- 3+ Years Experience in a PPC role, preferably agency-side.
- Extensive knowledge of PPC and Amazon PPC.
- Expert in analytics, attribution knowledge, and highly proficient in tracking including the use of GTM.
- Experience in working on budgets of over £10K by yourself.
- Ability to explain the relationship between effort and results to clients.
- Understanding of the interplay between Paid Media & SEO.
- A proven track record of delivering results.
- Hands-on experience working with Google Ads.
We want to see:
- Drive and determination to take the department to the next level of growth along side the head of paid media.
- Ability to work independently and towards your objectives.
- Action-orientated, self-motivated, can work on their initiative.
- Ability to implement PPC strategies across a broad range of clients/industries and platforms.
- Passion for the industry and always up to date with the trends, news and technology.
- Excellent oral and written communication skills.
- Ability to communicate a specialist subject clearly to clients at all levels.
- Ability to learn quickly
- Comfortable working with large sets of data.
- Highly proficient in Microsoft Excel.
- Experience in hands-on programmatic advertising is desirable.
- Knowledge of using scripts within Google Ads is desirable.
Beneficial Skills
We are looking for a fun-loving, quick-learning, mastermind with a passion for search!
Instructions